WWD.COM ( www.wwd.com ) is the authority for news and trends in the worlds of fashion, beauty and retail and provides the most comprehensive coverage anywhere of fashion, beauty and retail news. Shape-ups was honored as Launch of the Year for its excellent job in retail market since its launch in 2009, the combination of SKECHERS style and fitness appeal on Shape-ups has been powerful in retail market.

In 2009, Sales result for Shape-ups in major footwear stores like Shoes Carnival, DSW, Foot Locker, The Finish Line, Kohl’s and JCPenny remains strong the whole year. Estimated by analyst Matt Powell of SportsOneSource, SKECHERS has an 80 percent market share of what he calculates to be a $150 million domestic toning business in USA. In October, an average of 35,000 pairs of Shape-ups have sold each week and two Shape-ups women’s shoes were among the 10 best-selling style in the athletic market in the same month- a list that women’s product rarely cracks.

Not only in USA, Shape-ups is also doing well in Mainland China, Hong Kong, and Southeast Asia, SKECHERS China is the joint venture between Luen Thai Enterprises and SKECHERS USA, for more about SKECHERS China, please visit: www.skecherschina.com.cn or email: Suzette_Pasustento@skecherschina.com.cn. About SKECHERS USA, please visit: www.skechers.com.